Beyonce Signs Adidas Partnership Deal to Launch Sneakers and Apparel

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Published on Apr 10, 2019   by InTheBlack

ESPN senior sneakerhead Nick DePaula joins Rachel Nichols, Brian Windhorst and Tracy McGrady on The Jump: OT to talk about Beyoncé’s new deal with Adidas, her impact vs. that of Zion Williamson, why she chose them over Reebok, and her husband Jay Z being an ambassador for rival Puma.



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